Foundation SAM joins Maatschappelijke Organisaties in de Sport (MOS)
Foundation SAM has officially joined Maatschappelijke Organisaties in de Sport (MOS). With this step, SAM becomes part of a powerful network of organisations that use sport to create social impact.
Building a world of sport where everyone gets the same opportunities
SAM is a national programme working towards greater equality in sport. Across the themes of leadership, visibility, equal opportunities and participation, the foundation develops a data-driven approach together with sports federations, elite sporting events and social partners. By placing the voices of athletes, supporters, volunteers and professionals at the centre, SAM turns insights into concrete interventions that contribute to lasting systemic change.
Marijke Fleuren, chair of Foundation SAM: "Real change happens when organisations join forces. That is why SAM is proud to join MOS. Sport has the unique power to accelerate social change. By connecting knowledge, networks and experiences, together we are building a world of sport where everyone has equal opportunities to take part, contribute ideas and help make decisions."
Ruben Buijserd, director of MOS, also sees strong value in the partnership: "With Foundation SAM, we welcome an organisation that is working in a powerful and innovative way towards an equal playing field for women and men in sport. SAM listens to the voices of the people it serves and translates those insights into concrete opportunities and solutions. That perspective is incredibly valuable. We look forward to learning from one another and strengthening each other through teamwork."
MOS connects social organisations that use sport to build a healthier, more inclusive society with more opportunities for all. Within the network, organisations work together on themes such as health, inclusion, talent development and equal opportunities. With Foundation SAM joining, the network is further strengthened with expertise in equality and systemic change. The partnership creates new possibilities to share knowledge, connect initiatives and create greater social impact together.
About Foundation SAM
Foundation SAM is building a world of sport where talent, ambition and opportunities are not determined by gender. Together with sports federations, events, governments, businesses and knowledge partners, SAM develops insights from the people it works with and translates them into concrete solutions that contribute to lasting change. The ambition is clear: the same dream for everyone.
This article was automatically translated from Dutch. Read the original Dutch version.
